Luxe Loyalty – MyPoints

MyPoints is a customizable incentive platform built to drive dealer performance, increase qualifying sales, and deliver measurable results.

It connects the behaviors you want to see with meaningful rewards, while giving participants a clear, real-time view of their progress toward earning incentives like fully or partially funded trips. The result is a program that doesn’t just reward performance, it actively drives it.

MyPoints helps your network understand exactly what to do, stay motivated to do it, and gives you full visibility into the results.

How it works

Custom Program Rules
Built around your business with tailored qualifying products, point structures, and performance thresholds

Real-Time Performance Tracking
Participants can see points earned, remaining goals, and trip qualification status at any time

Flexible Earning Structure
Incorporate multipliers, tiered rewards, and partial trip funding to motivate continued progress

Built for Incentive Travel
Clearly shows what it takes to earn a fully or partially funded experience

Why it works

Drives Targeted Behavior
Align incentives with the products, programs, and actions that matter most to your business

Creates Visibility Across Teams
Dealers track their own progress while sales teams and leadership gain insight across accounts

Supported by Ongoing Marketing
Strategic campaigns and communications keep participation high throughout the program

Actionable Performance Insights
Monthly reporting highlights opportunities, gaps, and ways to optimize ROI